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Beauty Business Tips

Unwrap Success: 6 Holiday Promotions for Your Salon Business

The holiday season is upon us, and it's the perfect time for beauty pros to spread some festive cheer to their clients (and boost your profits!). While the classic "Buy One Get One Free" and gift card discounts are the typical holiday promotion go-tos, here are our top holiday promo ideas your clients are sure to love and have fun with. Let's dive into six exciting promotions to make this season extra...

How To Build a Stellar Salon Reputation with Client Reviews

Collecting reviews for our beauty business can indeed be a bit tricky... Sometimes, we feel a tad awkward asking for them, or it just slips our minds. And let's not forget, our clients are often caught up in their busy lives, making it easy for them to forget as well. But in the beauty industry, standing out and building a stellar reputation is non-negotiable. And guess what? Reviews are your secret...

Mastering the Art of Mistakes in your Beauty Business: Your Guide to Turning Slip-Ups into Success.

Whether it's an accidental snip of the scissors, a double-booking blunder, or a spontaneous product malfunction, EVERY beauty pro makes mistakes at some point in their career. Believe me, I've been there more times than I care to admit. Join me as I spill the tea on some of my own real-life "Oops!" moments in the beauty biz, and more importantly, how those little slip-ups can be transformed into...

The Legalities of Salon Booth Renting: What Salon Owners Need to Know

For salon owners and landlords looking to optimize their income, renting out unused booths or suites can seem like the perfect solution. However, venturing into this without a grasp on the legal implications can be like setting up a hair appointment without knowing the stylist - only with much higher stakes of potentially costly and risky complications. This guide aims to shed some light on the legal...

5 Steps for Dealing with Negative Reviews

It happened… You just got a negative review, and you are about to LOSE IT. The feedback feels completely unreasonable, and your blood is boiling. You want to UNLEASH on this person. The AUDACITY! If you’ve ever received a negative review, you are not alone! Many beauty business owners have had the experience of receiving a less-than-ideal- or downright negative- online review. When...

5 Ways to Make Your Beauty Business More Professional (Part 1)

5 Ways to Make Your Beauty Business More Professional (Part 1)

Have you ever had an experience with a business that just didn’t feel professional? Maybe you booked a blowout, and the stylist walked in five minutes late complaining about a difficult client. Maybe you booked a massage, and the receptionist didn’t even look up from his phone when you walked in the door. We all want to feel a sense of professionalism when we do business with a company, and...

How to find your target customer

How to Identify Your Target Customer

Have you ever tried to buy a gift for someone you knew NOTHING about? Maybe it was a holiday gift exchange at work, or a friend of a friend’s birthday party you didn’t want to show up empty-handed to. Whatever the case, you probably know how challenging it can be to shop for someone you don’t really know! In business, the same idea can apply to knowing your target customer. We connect...

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21 Questions to Choose the Right Salon Rental Space

From finding the right location, to determining the space’s accessibility, there’s a LOT to consider when choosing the right salon suite rental for your beauty business! Without knowing what questions to ask, it might seem overwhelming; but today we’ve got you covered with 21 questions to help you choose the perfect salon rental space, plus a free worksheet to make the search even easier. Scroll...

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